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      New bus route for "Resort Row"

      There's a new route to ride for people using public transportation in Grand Traverse County.

      The Bay Area Transportation Authority has launched a new fixed route from Traverse City to Williamsburg. The route runs along what is referred to as "Resort Row," which makes twelve stops between Turtle Creek Casino and BATA's Hall Street Transfer Station in Traverse City's Warehouse District.

      The new route was added after recommendations to BATA from its transportation consultants and is an added benefit for area businesses.

      ??This is a big plus for our employees,?? said John Miller, director of human resources for Grand Traverse Resort & Casinos. Miller worked with BATA to ensure the new route would work for the more than 1,000 employees at the resort and Turtle Creek. ??Traffic is always an issue along that corridor, especially in the summer. But no matter what the season, this makes life easier for employees who may not have access to reliable transportation on a daily basis.??

      The route currently runs Monday through Friday departing Turtle Creek at 6am and leaving Traverse City for the last time at 10:30 pm. Stops along the way include Traverse City State Park, Acme M-72 park and ride, Women??s Health Pavillion, Bertha Vos school, and Grand Traverse Resort.

      The bus also stops at Woodland Creek Furniture, near 5 Mile Rd., and owner Rob Evina said he??s already seen the route generate some enthusiasm. ??This route makes a lot of sense,?? he said. ??We??re glad Woodland Creek could be a part of growing public transit in the area.??

      For more information, call 231-941-2324 or visit bata.net.